October turned out to be an eventful month for the eCommerce world. Big updates rolled in across major platforms, AI made some serious moves, and the global commerce community geared up for a busy event season ahead. Adobe Commerce released important security fixes and introduced a new editor, while Shopify rolled out useful POS and pricing updates to make store management easier. AI also took the spotlight as Amazon, Walmart, and eBay launched new ways to shop, sell, and engage through intelligent experiences. And to top it off, the Magento community is gearing up for a packed November with events happening in the Netherlands, Canada, the Philippines, and Saudi Arabia.
Platform Updates
New Adobe Commerce 2.4.8 Security Patches Bring Key Fixes and Updates
Adobe Commerce has dropped a series of new security patches for version 2.4.8. The latest one, 2.4.8-p3, fixes a major REST API vulnerability and also replaces TinyMCE with the new HugeRTE editor to avoid licensing and security issues. It now supports Apache ActiveMQ Artemis through the STOMP protocol, which helps make message handling more flexible. There’s one hiccup though. The checkout page might fail to load if both JS bundling and minification are turned on, but Adobe’s already working on a fix. And if you’re using B2B, make sure to install the matching B2B patch too.
Adobe Launches LLM Optimizer to Help Brands Shine in AI Search
Adobe introduced the LLM Optimizer, a new tool that helps businesses improve how their brands appear in AI powered chats and browsers. With AI driven traffic to U.S. retail sites up by over 1,100% in the past year, Adobe wants to help brands stay visible where customers are now searching. The tool lets teams see how their content shows up in AI results and fix any visibility gaps instantly. It also connects these improvements to real business outcomes like engagement and conversions. Plus, Adobe launched a free browser extension called “Is Your Webpage Citable?” to show what AI bots actually see when they visit your site.
Shopify POS Adds Quick Count for Easier Inventory Updates
Shopify POS got a handy upgrade with its new Quick Count extension. You can now update on-hand inventory right from the POS app using your device’s camera, a connected barcode scanner, or product name search. It allows adjustments for up to 1,000 products in a single session, and everything syncs in real time with your Shopify Admin. This makes keeping stock accurate way smoother and helps avoid surprises like stockouts or excess inventory. If you’re working in a physical store setting, this could be a real time saver.
Shopify Rolls Out Global Support for Unit Pricing
Shopify has made the Unit Pricing feature available globally, meaning you can now show product prices per unit of measurement, like per gram, liter, meter, or item, to help shoppers make smarter buying decisions. For example, something might display as “$5.32/ft” or “$2.99 each”. This is a great move for transparency and can help build trust with customers who are comparing value and quantity. There’s no mention of complicated rollout steps, so most merchants should be able to turn it on and start applying unit pricing on relevant products.
Industry Updates
Amazon Launches “Help Me Decide,” An AI Shopping Assistant for Smarter Choices
Amazon has launched a new feature called “Help Me Decide”, designed to take the guesswork out of shopping. The tool uses generative AI to look at what you’ve browsed, throw in expert advice, and deliver product suggestions tailored just for you, with options like a recommended pick, budget alternative, and premium version. It’s rolling out via the Amazon mobile app in the U.S. and aims to simplify decision making when you’re stuck sifting through hundreds of similar items. For brands, this means being featured by Amazon’s AI as a top answer could become as important as search rankings.
ChatGPT Now Lets You Discover and Buy Products Without Leaving the Chat
ChatGPT can now do more than answer questions. It’s starting to let you buy stuff right inside the chat. If you ask something like “gifts for a ceramics lover,” the model can show product options and, even better, if eligible, let you tap “Buy” and checkout without switching apps. It’s rolling out in the U.S. first and supports single item purchases from selected merchants like Etsy. The products shown are ranked by relevance and not because merchants paid to appear, so your results are still meant to be helpful. For sellers, this means a new commerce channel, you might find buyers chatting instead of searching, and for shoppers, it means a more convenient checkout where help meets purchase.
GitHub Launches Agent HQ to Manage AI Coding Assistants in One Place
GitHub just launched Agent HQ, a new platform that lets developers manage AI coding agents from OpenAI, Google, Anthropic, and others all in one place. It’s basically a control center where you can assign tasks to multiple agents, compare results, and pick the best output. The idea is to make working with AI tools less chaotic and more collaborative. It also adds better security and oversight so companies can safely deploy AI agents without losing control. For developers, this could mean fewer tabs, smoother workflows, and faster results.
Walmart Teams Up with OpenAI to Make Shopping As Easy As Chatting
Walmart Inc. is partnering with OpenAI to bring “AI-first” shopping experiences to life by allowing customers and members to complete purchases directly inside ChatGPT using Instant Checkout. The idea is to move beyond the search bar model and into a more conversational, personalized, and proactive shopping experience where you can chat items like “I need meals for a week” and buy them in one go. Customers will soon be able to restock essentials, explore new items, or handle their shopping simply via chat, and Walmart will take care of the rest. This is a big leap for both companies. Walmart gets a smoother, AI-powered customer experience and OpenAI gains another major channel for its technology and Instant Checkout system.
eBay and OpenAI Launch “AI Activate” to Power Up UK Small Sellers
eBay has teamed up with OpenAI to launch a new initiative dubbed “AI Activate,” aimed at helping small UK businesses boost productivity and growth with AI tools. The programme is worth over £3 million and will provide up to 10,000 eBay UK sellers with free access to ChatGPT Enterprise for 12 months, plus tailored training and support. eBay is also offering dedicated support to help participating sellers build custom GPTs and apply AI to tasks like automating admin, creating marketing campaigns, and analyzing sales data. The goal is to make sure smaller sellers aren’t left behind in the AI era and can compete just as well as bigger players in the marketplace.
Event Updates
Meet Magento Netherlands 2025: Save the Date for November 6
Meet Magento Netherlands is back on November 6, 2025, at LIEF Amsterdam, and it promises to be the biggest Magento / Adobe Commerce gathering in the country. Over the course of one day, attendees can pick from two tracks, technical and business, and dive into talks, networking, and real world insights. If you’re in eCommerce, development, or just passionate about Magento, this is your chance to learn, connect, and get inspired.
Register now: https://www.eventbrite.com/e/tickets-meet-magento-netherlands-2025-1325385617059?aff=oddtdtcreator
Magento Association Event Coming Up, Mark Your Calendar
The Magento Association is bringing Meet Magento to Canada for the very first time. The event is happening on November 13, 2025, in Toronto, marking a big milestone for the global Magento community. It’s a great chance to connect with developers, merchants, and eCommerce experts while learning about the latest in Magento and Adobe Commerce. Keep an eye on the Magento Association’s event page for registration and agenda details.
Register now: https://www.magentoassociation.org/join-participate
Get Ready for Meet Magento Poland 2025 in Poznań
Meet Magento Poland 2025 is set for November 24 in Poznań, Poland. It’s more than just a conference. It’s where business meets tech, with sessions, networking, and fresh insights for people in the Magento/Adobe Commerce world. For developers, merchants, or product person, this is a chance to learn and connect.
Register now: https://meetmagento.pl/registration
Meet Magento Philippines 2025 Is Coming to Manila
Meet Magento Philippines 2025 will take place on November 19, 2025 at The Blue Leaf Events Pavilion, Taguig (Metro Manila, Philippines). It’s the first time the legendary Meet Magento event-series is being held in the Philippines, bringing together global eCommerce leaders, Magento developers, tech partners and merchants. The event will feature two tracks. One is focused on business strategy and other is on technology insights, giving attendees a full spectrum of learning and networking opportunities. If you work with Magento Open Source or Adobe Commerce, or you’re part of the eCommerce ecosystem in APAC, this is a great chance to connect with the community, and maybe discover your next big opportunity.
Register now: https://www.eventbrite.com/e/meet-magento-ph-2025-adobe-commerce-and-magento-open-source-conference-tickets-1370766462389
Seamless Saudi Arabia 2025, Your Gateway to the Future of Digital Commerce
Seamless Saudi Arabia 2025 is all set to happen in Riyadh from November 17 to 19 at the Riyadh Front Exhibition and Conference Center. The event will bring together over 600 exhibitors and more than 25,000 attendees from fintech, retail, eCommerce, payments, and logistics. It’s going to be one of the biggest gatherings for businesses looking to explore the latest in digital commerce and innovation. This is where industry leaders, tech pioneers, and startups come together to share ideas and build new connections. Make sure to mark your calendar because this event is not one to miss.
Register now: https://secure.terrapinn.com/V5/step1.aspx?E=10961
